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The Redesign Cost Calculator
Refresh, redesign, or rethink? Describe your current site and get an honest, itemized range for bringing it up to standard - on the same rates real projects are quoted at.
What a redesign really costs
Redesigns come in three sizes. A visual refresh - new look, same structure and content - starts around $4,000 for a marketing site. A full redesign with rebuilt templates starts around $7,000 - in line with a new build at $7,500, because most of the work is the same - and grows with the number of unique pages and templates (a template is one reusable layout, like your article or service page). A redesign with restructuring - new architecture, content strategy, and UX - runs higher still. The website redesign service explains what each size includes and how rankings are preserved.
Two things move the number that owners rarely price in: the condition of the current build (an aging page builder or undocumented custom code adds recovery work) and SEO preservation - the 301 redirect map and post-launch monitoring ($800-2,000) that keep your rankings through the switch. Skipping that line is how redesigns lose traffic.
As always: the calculator gives a planning range, and the real quote is one fixed number in writing after a short scoping call.
Redesign questions
How much does a website redesign cost?
At Simov Studio a visual refresh of a marketing site starts around $4,000 and a full redesign starts around $7,000 - comparable to a new build at $7,500 - with restructuring (new architecture, content strategy, UX) above that. The exact number depends on how many unique pages and templates your site has (a template is one reusable layout, like your article or service page), plus its features and complexity. Stores and web apps scale up from there.
Redesign or rebuild - which do I need?
If the structure works and the look is dated, a visual refresh preserves what you have at lower cost. If the site underperforms - weak conversion, slow, hard to edit - a full redesign is usually the better choice, and it costs about the same as building it from scratch because most of the work is the same.
Will a redesign hurt my Google rankings?
Done carelessly, it can. Done properly - with a 301 redirect map, preserved URLs where possible, and monitoring after launch - rankings typically hold and then improve as speed and structure get better. That is the SEO preservation item in the calculator.
What does my current platform change?
A site on a recent, well-built platform is cheaper to redesign than one on an aging page builder or undocumented custom code, because recovering content and rebuilding templates takes longer on messy foundations. The calculator prices that condition explicitly.
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